Advanced Search

Journal Navigation

Journal Home

Subscriptions

Archive

Contact Us

Table of Contents

Click here to sign up for SAGE Journal Email Alerts today!

Sign In to gain access to subscriptions and/or personal tools.
Social Science Computer Review
This Article
Right arrow Full Text (PDF)
Right arrow References
Right arrow Alert me when this article is cited
Right arrow Alert me if a correction is posted
Services
Right arrow Email this article to a friend
Right arrow Similar articles in this journal
Right arrow Similar articles in ISI Web of Science
Right arrow Alert me to new issues of the journal
Right arrow Add to Saved Citations
Right arrow Download to citation manager
Right arrowRequest Permissions
Right arrow Request Reprints
Right arrow Add to My Marked Citations
Citing Articles
Right arrow Citing Articles via HighWire
Right arrow Citing Articles via ISI Web of Science (1)
Right arrow Citing Articles via Google Scholar
Right arrow Citing Articles via Scopus
Google Scholar
Right arrow Articles by Klotz, R. J.
Right arrow Search for Related Content
Social Bookmarking
Add to CiteULike   Add to Connotea   Add to Del.icio.us   Add to Digg   Add to Reddit   Add to Technorati  
What's this?

Internet Campaigning for Grassroots and Astroturf Support

Robert J. Klotz

University of Southern Maine, Portland

This article explores how participation was promoted on the web sites of U.S. Senate candidates in the 2004 election. The research formalizes the concept of plagiarized participation, whereby would-be participators are encouraged to present the words of others as their own in support of a cause. The campaign web site functions of encouraging supporters to write letters to their friends and to newspapers provide an ideal test for the appeal of plagiarized participation. The broader mobilization efforts of candidates are also documented. Providing frequency counts and text examples, this article gives a systematic view of Internet campaigning for grass-roots and astroturf support.

Key Words: Internet • plagiarism • political campaigns • political mobilization • political participation • World Wide Web • 2004 elections

Social Science Computer Review, Vol. 25, No. 1, 3-12 (2007)
DOI: 10.1177/0894439306289105
Add to CiteULike CiteULike   Add to Connotea Connotea   Add to Del.icio.us Del.icio.us   Add to Digg Digg   Add to Reddit Reddit   Add to Technorati Technorati    What's this?


This article has been cited by other articles:


Home page
 New Media SocietyHome page
C. Vaccari
From the air to the ground: the internet in the 2004 US presidential campaign
New Media Society, August 1, 2008; 10(4): 647 - 665.
[Abstract] [PDF]

Home page
 Social Science Computer ReviewHome page
G. J. "Jeff" Gulati and C. B. Williams
Closing the Gap, Raising the Bar: Candidate Web Site Communication in the 2006 Campaigns for Congress
Social Science Computer Review, November 1, 2007; 25(4): 443 - 465.
[Abstract] [PDF]