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Social Science Computer Review
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Article

Chronemic Cues and Sex Differences in Relational E-Mail: Perceiving Immediacy and Supportive Message Quality

Andrew M. Ledbetter, PhD*

Ohio State University

* To whom correspondence should be addressed. E-mail: ledbette{at}ohio.edu.


  Abstract
Although major computer-mediated communication theories incorporate assumptions about the potency of chronemic cues, the claim that chronemic cues shape online message interpretation has received little empirical attention. This article reports the results of two studies designed to assess the influence of reply rate in benign and complex relational e-mail. Study 1 demonstrates that reply rate functions as an immediacy cue, with some evidence for overall sex differences in the perception of e-mail. Nevertheless, Study 2 demonstrates that reply rate is not directly associated with perceived quality of social support e-mail, instead finding a three-way interaction between emotional empathy, participant sex, and reply rate on message quality. Among the more important implications of these results is that although chronemic cues are significantly associated with online message interpretation, obtained effect sizes suggest that the influence of these cues is not as potent as some dominant computer-mediated communication theories imply.

First published on March 4, 2008, doi:10.1177/0894439308314812

Social Science Computer Review 2008;26:466.

A more recent version of this article appeared on November 1, 2008

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[Abstract] [PDF]